Chief executive officers
of power companies are rushing to acquire and consolidate the competition.
Extra mass, it is thought, will give them more clout in the marketplace
and protect them against hostile acquisitions. While there might be some
truth in this argument, greater size does not in itself guarantee higher
returns for shareholders. The obvious benefits of size for any power company
come from economies of scale, which are reaped at the business unit rather
than the company level. Moreover, not all businesses in the power industry
benefit from scale. Any CEO contemplating a merger or acquisition should
be aware of both the extent to which economies of scale differ along the
value chain and the disadvantages of size at the corporate level.
Variable benefits
Different parts of the power industry’s value chain benefit from scale
to a very different extent—some a good deal, others hardly at all.
Power generation
Apart from the size of individual power stations, economies of scale
in power generation derive mainly from the bargaining clout that size
gives a company when it negotiates for fuel and other supplies. Yet even
this benefit will be limited if the fuel market is liquid and suppliers
are...