November 2004
The siren song of mobile phones is ringing in customers’ ears.
Abstract
August 2004
For mobile-phone companies, the key to making customers happier is to concentrate on billing and call-center operations.
Abstract
May 2004
Mobile carriers that acquire prepaid customers more selectively and offer them well-crafted incentive programs could significantly improve the returns from this segment.
Abstract
February 2004
Why do customers stray? Unpredictable monthly bills are largely responsible.
Abstract
November 2003
Carriers can increase their profits—by getting more value from existing customers and being more selective about new ones.
Abstract
August 2003
Mobile-telecom companies must redraw their IT architecture if they hope to market new services quickly and cheaply.
Abstract
May 2003
The technology’s rapid spread will affect the market structures of many industries. Be prepared!
Abstract
February 2003
The incumbents must adapt their organizations and acquire new skills to win the war of inches against their attackers.
Abstract
February 2002
Two years ago, the fate of the Continent’s telecom companies seemed to depend on their willingness to enter new markets aggressively and acquire expensive assets. Now, survival may depend on a selective retreat.
Abstract
December 2001
Cooperation among stakeholders could extend mobile-communications networks to millions of new customers in emerging markets—with rewards for all involved.
Abstract
December 2001
People who have never had a bank account could enjoy basic banking facilities for the first time thanks to mobile financial services—a good reason for service providers to turn their sights to emerging markets.
Abstract
November 2001
Traditional information technology players such as AT&T, IBM, and EDS are moving back into the driver’s seat.
Abstract
August 2001
Telecom-equipment suppliers extended billions in vendor financing to aggressive start-ups and wireless companies. Many of them are now struggling or bankrupt—and their suppliers are suffering, too.
Abstract
February 2001
IP-based traffic is poised to soar. Backbones to the wall!
Abstract
December 2000
McKinsey research suggests that the favorable demographics of mobile-phone users in China will drive the growth of wireless Internet services there.
Abstract
August 2000
Mobile-telephone operators could compete on all levels of the mobile-commerce value chain—but they should think twice before they do.
Abstract
February 2000
Today’s landline telephone operators face the same stark choices the blacksmith confronted with the rise of the motor car a century ago. But they at least have modern modeling tools at their disposal.
Abstract
November 1999
If traditional telecom equipment vendors don’t have a strategy for the software business, they may be in the wrong business altogether.
Abstract
November 1999
Mobile wireless companies have more customers making more telephone calls than ever before—yet profits remain elusive. Segmentation is the answer.
Abstract
May 1999
Information is about to be freed from its dependence on wires. But no single company has all the assets it will need to dominate this emerging market. And to win long-term advantages, the sophisticated use of customer information will be essential.
Abstract
August 1998
A handful of suppliers will battle for the right to transform the world’s communications networks. Who will win depends on where “edge” functionality resides — in the core network or on the customer premise. A report on telecom equipment providers.
Abstract
May 1998
A $50 billion bet. New systems will provide the next generation of mobile phones and high-speed data networks. What could interrupt the launch?
Abstract
May 1998
Can the industry learn to operate at one-third its current price levels? Companies will need to build businesses around key segments. The challenge: reducing churn among the customers who provide most of your profits.
Abstract