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In the late 1970s, Fred Gluck led an effort to revitalize McKinsey’s thinking on strategy while, in parallel, Tom Peters and Robert Waterman were leading a similar effort to reinvent the Firm’s thinking on organization. The first published product of Gluck’s strategy initiative was a 1978 st...
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In the current environment, costs are rising as price sensitivity increases. Six tactics can help companies get pricing right.
Abstract
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