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Strategy, Strategic Thinking Article, failing business divisions
Article at a glance:

Learning to let go: Making better exit decisions

  • Faced with a failing product or division, companies tend to hang on too long.
  • Common psychological biases help explain why executives downplay evidence of failure and put off the tough decision to bail out.
  • Executives can learn to identify those biases and to understand when they are likely to hinder an objective evaluation of the prospects of a product, a business unit, or even an entire industry.
  • Companies can create mechanisms—some borrowed from private equity firms—to counteract their biases and help them move toward the exit at the right time.
This article includes the following exhibits:
  • Exhibit 1: Four cognitive biases significantly affect exit decisions.
  • Exhibit 2: A contingent road map establishes targets.

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