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Food & Agriculture, Strategy & Analysis Article, business management strategy
Article at a glance:

Easing coffee farmers' woes

Coffee prices continue their steady decline, creating an economic and humanitarian disaster for many of the world's 25 million coffee farmers, whose production costs have exceeded revenues for four successive seasons.

The take-away
Producers of higher-quality beans should move into specialty coffee markets. The rest might be better off diversifying into other crops and into related businesses, such as tourism and light manufacturing.

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